The Safe Routes to School program is airing two of its public service announcements, from June 10 to July 9, on Time Warner Cable during daytime broadcasts of the World Cup Soccer Series. The PSAs will be broadcast in Time Warner’s Central Los Angeles, Hollywood and West Los Angeles areas on the Galavision channel over a period of five weeks.

Safe Routes to School is a federally funded educational program that seeks to improve pedestrian and bicycle safety around schools. One of the program's goals is increasing the number of students who walk and bicycle to school.

The Los Angeles Department of Transportation’s Safe Routes to School program, which developed the public service announcements along with Time Warner Cable, has been exceptionally successful in promoting its safety messages through Time Warner’s Video on Demand channel. The Department invites you to join more than 1,000 others who have accessed the VOD channel and requested more information about Safe Routes to School.

Program information is available online for the Safe Routes to School program guide and the Kidsteps pedestrian safety brochure. A safety message from the Department of Transportation's Watch the Road campaign is also available in poster format in English and Spanish.